New book! TikTok: The Ultimate Guide to Marketing to GEN Z

Be sure to check out our latest book on TikTok! Available exclusively on Amazon.

TikTok, with over 800 million monthly active users, has been a disruptive force within the social media world. TikTok is a fast-evolving app and being an early adopter and having a TikTok strategy will give you the edge. SMEs, entrepreneurs, and academics simply cannot afford to overlook the platform. This guide will take you through all fundamentals of finding a Gen Z following on the platform. It’s jam-packed with techniques, tips and hacks that you can use to start building new relationships with customers, generating leads and sales on the platform to boost your profits. The book has been authored by academics who are very passionate about social media and have years of experience working with large-scale organizations.

front cover


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