Interested in social media and sports-related research? We’ve recently published three peer-reviewed journal articles in this area that are freely available to read:
Understanding a Football Club’s Social Media Network: An Exploratory Case Study of Manchester United (LINK)
Information Discovery and Delivery
Social Media Conversations About High Engagement Sports Team Brands (LINK)
IIM Kozhikode Society & Management Review
Applying cognitive analytic theory to understand the abuse of athletes on Twitter (LINK)
Managing Sport and Leisure
Dr. Wasim Ahmed 