Social media and sports research collection

Interested in social media and sports-related research? We’ve recently published three peer-reviewed journal articles in this area that are freely available to read:

Understanding a Football Club’s Social Media Network: An Exploratory Case Study of Manchester United (LINK)
Information Discovery and Delivery

Social Media Conversations About High Engagement Sports Team Brands (LINK)
IIM Kozhikode Society & Management Review

Applying cognitive analytic theory to understand the abuse of athletes on Twitter (LINK)
Managing Sport and Leisure

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